Agenda

08:00 – 09:15 > Registration & Breakfast

09:15 – 11:15 > Morning Block I

The Shape of Influence
A scene-setting session mapping the forces reshaping fashion and luxury.

Fashion has always been shaped by culture. Today, it is being reshaped by geopolitics. The voices shaping Europe’s fashion agenda explore how the industry can adapt to a more fragmented world — balancing the pressures of regulation, AI, and global market shifts while preserving Europe’s cultural influence and creative edge.

As luxury retail moves beyond transaction, the industry’s leading players are rethinking how desire is created through experience, placemaking, culture, and emotion. In this conversation, industry leaders explore how brands, retailers, and destination owners are reshaping physical retail into immersive environments designed to inspire, engage, and build lasting relevance.

Saudi Arabia’s retail and fashion landscape is evolving fast — and so are the rules of engagement. As capital flows, infrastructure, and consumer expectations shift across the Gulf, this session examines what a credible, long-term regional presence actually requires and how brands, investors, and local partners must adapt.

From intelligent personalization and customer insight to elevated experiences, to community engagement and cultural storytelling, this conversation explores why aspiration has become one of the defining business battlegrounds of modern consumer culture.

11:15 – 11:45 > Networking Break

11:45 – 13:30 > Morning Block II

Two of the most distinctive voices in multi-brand retail examine what each format truly owns and what neither can afford to ignore. From curation and full-price discipline to the deeper question of what multi-brand retail is actually for in the decade ahead.

What separates the brands with compounding desirability from the ones managing its decline? And what does it actually take to stay desirable in a world where everything is visible and everything is copied?

As luxury enters a more measured phase, many of the assumptions that defined the last decade are being reassessed. The session examines how the industry is redefining value, rethinking the brand–retail partnership, and navigating a new era where relevance, restraint, and long-term alignment matter more than scale alone.

13:30 – 14:30 > NETWORKING LUNCH

14:30 – 16:15 > Afternoon Block

Valuations are adjusting, PE is under pressure, and the buyer pool has fundamentally changed. Where is smart money moving inside luxury right now — and what are investors seeing that others aren’t?

The decade-long luxury boom is over and the market is correcting. The question now is which businesses were built for a world that no longer exists — and which ones are prepared for what comes next.

The map of demand is shifting and consumer demographics changing. What does it mean to win in the markets where the next wave of luxury growth is coming from?

16:15 – 16:30 > Debrief & Finale