Knowledge Economic City (KEC), based in Madinah, is transforming the city into a future-ready lifestyle destination within the sacred boundary of the Haram. Its unique location offers residents, visitors, and investors the rare privilege of living, shopping, and investing in one of the world’s most spiritually and commercially significant areas.
Aligned with Saudi Vision 2030, KEC delivers integrated mixed-use developments that attract investment, create jobs, and enable vibrant urban lifestyles through premium retail, hospitality, and commercial opportunities.
KEC is home to Madinah Gate, the first Transit-Oriented Development (TOD) in Saudi Arabia, anchored by DoubleTree by Hilton Madinah Gate and integrated with a destination retail mall. The project will also introduce a Bus Rapid Transit (BRT) system for seamless access to Madinah’s key destinations.
Complementing this vision, Multaqa AlMadinah, Madinah’s first lifestyle mall is connected to a Hilton Hotel and Hilton-branded residences, and features an activated boulevard experience blending shopping, dining, leisure, and culture, while offering prime retail and commercial investment opportunities. Through innovative real estate and lifestyle destinations, KEC supports the Kingdom’s objectives, creates thriving economic hubs, and unlocks long-term value for investors, retailers, residents, and the wider community.