Abdellah Iftahy is a Senior Partner in McKinsey & Company’s Dubai Office. He leads the consumer/retail and Business Building (LEAP) practices in the Middle East for McKinsey. In the last 12 years he has served several institutions on strategy and organization, E2E DnA (Digital and Analytics) transformations and Business Building. He serves local and multinational consumer players, retailers and family businesses in MENA and beyond.
He built more than 5 businesses in the region in the spaces of consumer, entertainment, online retailing, Advertising and Fintech. Abdellah is a thought leader on the topics of consumer and retail industries of the future and has written several publications and articles on those subjects. He leads Consumer sentiment research, a constant pulse to the changing consumer trends in the region. Abdellah also serves family-owned businesses and institutional investors in the region on strategic, organizational, and transformation issues.