Anita Dongre has spent four decades quietly shaping a different model for the fashion industry, one where success is measured by its impact on people and the planet. What began on a small Mumbai balcony has grown into an ecosystem that sustains rural women artisans, protects traditional craft, and creates long-term economic dignity within their own communities.
Today, House of Anita Dongre is home to three brands: Anita Dongre, AND and Global Desi. Together, they reach women through 9 national and 4 international Anita Dongre stores, 310 points of sale for AND, and 135 for Global Desi.
Her commitment to wildlife and nature runs through every choice, from eliminating leather and plastics to designing a zero-waste, environmentally conscious headquarters in Navi Mumbai. These are not gestures of goodwill, but decisions rooted in the belief that the future of business depends on regeneration, equity, and respect for natural systems.
For Anita, fashion is not seasonal, it is stewardship. She sees the industry’s next chapter as one where creativity funds conservation, employment is decentralised, and growth is measured by the resilience it leaves behind.