Dima Ayad

CEO & Founder, Dima Ayad & DAC Communications

Dima Ayad, a Lebanese fashion luminary based in Dubai, embarked on her journey as a fashion designer in 2010, driven by a vision to fill a void in the market for fashion that seamlessly blended innovation with accessibility. Her bespoke label not only addresses this gap but also sets a new standard for forward-thinking design. In addition to her flourishing fashion brand, Dima expanded her entrepreneurial endeavors by establishing a public relations (PR) and marketing consultancy firm in 2020. This diversification reflects her dynamic approach to business and a commitment to making a lasting impact in the fashion and communications industries. Dima Ayad’s fashion brand is a testament to her dedication to inclusivity and celebrating the diversity of the female form. Embracing women of all sizes, from petite to plus, her designs exude a focus on inclusivity and a celebration of natural beauty with each meticulously crafted piece.