Emanuela Prandelli, PhD

Emanuela Prandelli (Ph.D. in Business Economics and Management) is LVMH Associate Professor of Fashion and Luxury Management and Associate Professor at the Department of Management and Technology of Bocconi University. She is also the Associate Dean for Open Executive Programs  and the Director of the Master in Fashion, Design, and Experience Management at SDA Bocconi School of Management. She served as a Research Assistant at St. Gallen University and at the Kellogg School of Management, Northwestern University, where she was also Visiting Professor. She also was visiting Professor at WU, Vien. Her research focus regards collaborative marketing and open innovation, digital strategy, fashion and luxury management. She published several international articles in leading international journals, such as Journal of Marketing Research, Journal of Marketing, Journal of Interactive Marketing, Organization Studies, International Journal of Marketing Research, California Management Review, MIT Sloan Management Review, Journal of Business Venturing.