Paul has extensive global experience in digital transformation, marketing and business strategy working in diverse cultures and organisation structures across Europe, Scandinavia and Asia-Pacific. With over 20 years working in retail, banking and healthcare, he has developed expertise in leading change of consumer propositions, technology and data, to evolve business strategy and customer experience in order to more effectively engage consumers at every touch point. He has recently moved to Dubai and joined Alshaya as Chief Digital Officer.
Paul Morris
Chief Customer and Technology Officer, Alshaya Group